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:: suzanne yada ::

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    I'm a former copy editor, recent journalism grad and future employee of an as-of-yet-unknown news organization. Perhaps yours.

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Throwing social media in j-school curriculum isn’t enough

Author: Suzanne Yada Date Posted: August 2nd, 2009 (10:50 pm)

It’s late on Sunday night before my flight out to Boston. I’m going to attend the AEJMC Convention for journalism educators, and I will be on a panel on social media’s role in the future of journalism with Dan Gillmor and Sandeep Junnarkar (filling in for Jeff Jarvis‘ last-minute cancellation).

I will be speaking to a host of journalism educators, and I am not going to waste this opportunity.

So just a few hours ago, we held a CollegeJourn.com chat about what we, the journalism students already immersed in social media, wanted to tell these educators.

Read the full transcript here, but here’s a very brief summary:

  • Professors need to not only teach social media, but practice it. It is now their job to understand this.
  • The students are also resistant. Just because they’re young and on Facebook doesn’t mean they know social media.
  • There’s a lesson plan in comparing ethics policies, legal quandaries and best practices of news organizations using social media. Less emphasis on teaching the tools, more on teaching principles.
  • Students who know social media should become TAs or peer teachers, or help organize a bootcamp/BarCamp at school to teach both students and the professors about social media.
  • But, professors, please still keep hammering fundamentals. Don’t get lost in the latest buzzword. Everything taught about social media should point straight back to the basics.

But even after all that discussion, the most telling is the separate session that happened among three college journalism powerhouses (if you don’t mind me being so bold). Daniel Bachhuber, Greg Linch and Joey Baker from CoPress were particularly peeved at the idea that all it takes is a few social media courses to bring j-schools up to snuff.

What they want is a revolution. A radical dismantling of the entire structure and starting from scratch. Adding a class on Twitter isn’t going to cut it.

Read this, or better yet, download the podcast to hear for yourself. Also, read Daniel’s previous posts here, here and here on rebooting journalism education.

CollegeJourn had previously hosted a Bring-Your-Professor chat night, another must-read synopsis. It sounds like we might need another one. This time, will there be a single school out there who will listen?

ADDENDUM

Hoisting up some more links for your reading pleasure, thanks to comments from Daniel, Greg and Joey:

  • Mark Hamilton’s “Remaking Journalism Education: Some Thoughts.”
  • Vin Crosbie’s “Anatomy of a 21st Century Media Executive“ and “Getting Journalism Education Out of the Way.” (Plus Joey’s Publish2 links.)
  • Greg’s posts on “Wanted: Resident Butt-Kicker (Thoughts on journalism education)” and “Rich Beckman discusses how to reshape journalism education.”
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Category: journalism students

You can leave a response, or trackback from your own site.

8 Responses to “Throwing social media in j-school curriculum isn’t enough”

  1. j2mi (guy b) Says:
    September 5th, 2010 at 10:01 pm

    So, if business models changing for media, what’s up with j-education? http://bit.ly/zSWW0 – Also: USA j-students: http://bit.ly/3Icdfs

  2. Daniel Says:
    August 2nd, 2009 at 10:54 pm

    As always with the internet, there’s someone with all of the ideas I’ve ever had months before me who has presented them a lot more eloquently. I’d highly recommend reading Mark Hamilton’s “Remaking Journalism Education: Some Thoughts.”

    Good luck at the conference!

  3. Joey Baker Says:
    August 2nd, 2009 at 11:13 pm

    Since we’re sharing links… :)

    Vin Crosbie has an excellent post Anatomy of a 21st Century Media Executive that proposes for solutions for J school and Getting Journalism Education Out of the Way are great reads.

    I’ve got a lot more links saved on Publish2

  4. Greg Linch Says:
    August 3rd, 2009 at 3:52 am

    Ah, yes. I highly recommend all of Daniel’s posts on education. A couple more choice links:

    Wanted: Resident Butt-Kicker (Thoughts on journalism education)

    Rich Beckman discusses how to reshape journalism education

  5. Greg Linch Says:
    August 3rd, 2009 at 3:55 am

    Hmm, the first link didn’t work for some reason. Let me try again:

    Wanted: Resident Butt-Kicker (Thoughts on journalism education)

  6. GrowthSpur aims to help hyperlocal efforts | Save the Media Says:
    August 7th, 2009 at 3:18 pm

    [...] be sure to add to my RSS feeder. Her second post is about social media and how it must be integrated into journalism studies — not relegated to a separate class. She offers some wise tips to make this happen. I agree [...]

  7. Even more ideas for journalism in the classroom, courtesy AEJMC | :: suzanne yada :: Says:
    August 23rd, 2009 at 11:01 pm

    [...] First, what I told the educators (in addition to the points in my last post): [...]

  8. o que professores de jornalismo devem saber sobre redes sociais « monitorando Says:
    August 24th, 2009 at 10:18 am

    [...] Leia na íntegra aqui. [...]

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