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Resolutions for journalism students, part I: Become invaluable

If I only had two career resolutions for this year, it would be these:

1) Become invaluable, and
2) Network like mad.

Every goal I can think of would fall under these two categories, and it works with any career. But since I am currently a journalism student, I naturally have a lot of specifics for those of us in the same boat.

But these resolutions are more than just some j-school student spouting off edicts from on high. Many extraordinary people in the profession and in the schools have submitted their advice via e-mail, Twitter or Facebook. Also, having been a copy editor for three years myself before returning to school, I have seen glimpses of the other side of the equation, and I can see exactly what it takes to be really, really good at your job. And in the interest of full disclosure, I still have plenty of work to do — many of these goals are for me, too.

So with that, here’s what every journalism student should aspire to accomplish this year, in a two-part blog post (EDIT: Part II is now up here.):

Become invaluable

Write like crazy.#

If you’re not composing pieces for student media, write anyway. Write in your blog (start a free one here), write for a local blog, or even keep a private journal and write every day in it. This is my big resolution right here. I have to force myself to get into the writing habit. Analyst Anne-Marie McReynolds (@amcreynolds) gives some good ideas via Twitter: “Collaborate w/citizens, launch hyper-local blog, pitch investigative stories to Spot.Us.” (See the “Start pitching stories to publications” for an explanation of Spot.Us.)

# Produce multimedia like crazy.

Robert Courtemanche (@teach_j), a journalism/media teacher in Houston, Texas, says this: “Learn EVERYTHING you can about the web. Learn how to make good visuals. Learn video editing. Learn to shoot video/photos.”A perfect starting point is KQED’s Digital Storytelling Initiative, which you can download for free and includes audio/visual tutorials and advice on crafting a good story. Also, Brandon Mendelson (@BJMendelson), a graduate student at UAlbany, says, “Journalism students should learn the basics behind web coding (php,ect.); Others in the newsroom will depend on this knowledge.” A great resource to learn anything computer-related is Lynda.com, which for $25 a month will offer you video tutorials on just about ANY piece of software you can imagine. Absolutely worth the investment — and so much cheaper than a textbook. EDIT: Alfred Hermida (@hermida) of PBS’s excellent MediaShift blog interviews several industry professionals about what they’re looking for in a journalism grad. All of them say that in addition to the basic core of journalism skills, you need new media skills.

# Meet your deadlines.

Every journalist I know is a natural procrastinator, including me. That’s why we thrive on tight deadlines. But you won’t thrive in the industry if you don’t meet them. This is my confession: while I meet deadlines, I don’t pace myself well AT ALL. It’s always a last-minute rush, and quality suffers as a result. This is my other huge goal for this year: Start on an assignment either the moment I get it, or within the hour.

# Grow some cojones.

Let me level with you. The world doesn’t need more music reviewers or opinion spouters. The world needs more people willing to ask tough questions. The first step to reversing journalism’s tarnished image is to have the guts to dig for information the public can’t easily find themselves, and be an advocate of unbiased, straightforward truth. If you can show depth and research with your reporting clips, if you can show you can ask the tough questions and be more than just a parrot for your interviewee, if you can fact-check the living snot out of your articles, you will rise to the top of the crop. EDIT: Alan Kellogg commented here with an important addendum: “Have the courage to acknowledge and correct your mistakes. You will make mistakes. When you err tell people you erred, where you erred, and fix your error. Your audience will think better of you.”

# Dig for better stories beneath the surface.

Former CNN anchor Miles O’Brien (@milesobrien) was kind enough to send me a short yet complex New Year’s resolution: “I resolve to stay relevant amid tectonic changes.” The world may seem to be crashing in on journalism, but if we don’t stay relevant to people and their information needs, we might as well dig an early grave. That also means finding different, deeper angles to the same old stories and providing context to the public. Alex Kellner (@kellnaaah), a political blogger and Master’s student at GWU, says it best: “Bring intellectual curiosity to the profession of journalism, don’t just write about what MSM and Drudge tell you is a story.”

# Know AP or Chicago style, and LURN TOO SPEL.

You can’t aspire to be a cabinetmaker and not know how to use the tools. Likewise, you can’t write without knowing the mechanics of English and the standard rules of media style. Make it a goal to plow through your stylebook page by page, and if you’ve already done that, do it again to refresh yourself. That’s my goal. The AP Stylebook is used more widely and is available in a searchable online format here for $25 a year (a fair price!), and the Chicago Style is also available online here for $30 a year. Or buy a hard copy and a good old-fashioned highlighter.

# Be absolutely, 100% ethical.

In my emails to my San Jose State professors, this one was the common thread. Professor Tom Ulrich says he has the same simple resolutions every year: “Meet all deadlines. Write bullet-proof copy. Abide by the ethics of the profession. Sounds quaint, but your reputation means everything.” Read, reread, and re-reread SPJ’s Code of Ethics. Then use it to decide beforehand what you would do in certain situations before those situations even arise.

# Treat all your school assignments like your next ticket to a job.

Because they are. All of them. Even reading that stupid textbook, the one the teacher never teaches from. Don’t tailor your homework assignments and projects to meet the teacher’s standards; tailor them to a potential employer’s standards. I wish I took some of my school projects more seriously, because I would have loved to have shown them off if they were done to a higher quality than just the instructor’s expectations. The more material you can flaunt in your portfolio, the better.

# Apply, apply, apply.

You can’t get internships or scholarships if you never apply. Find internships at Journalism Jobs, CubReporters.org, Ed2010 for magazines, on your local craigslist, through your school and via your instructors. Apply for scholarships through FastWeb, CubReporters.org, American Journalism Review, and again, through your school and via your instructors. Make a goal to submit a predetermined amount of applications in a predetermined amount of time.

# Talk with your teachers about something other than class.

Psst, here’s a secret: Teachers are itching to swap real-world stories and insider information with students, but not nearly enough students ask. If you can’t make their posted office hours, take them out to lunch. They’re also a gold mine of connections, and they really, actually, DO want you to use them.

# Start pitching stories to publications.

Just start. See where it gets you. It could get you 100 rejection letters, but you might break through somewhere. Make this the year you got published and — *gasp* — got paid for it. Look at Writer’s Market, select the publications for which you want to write, learn how to write a good query and start pitching stories. If you can’t find the book at your library or bookstore, subscribe to the online version. It’s searchable, current and affordable. Also, if you have an idea for an in-depth report, you may want to consider Spot.Us, a Web site where you can pitch a story idea and ask the public to fund your freelance wages. It’s a bit harder for students to convince the public that they are qualified enough to handle a story worthy of their money, but the platform is there. EDIT: Came across a great blog post from Ben LaMothe (@benlamothe) explaining why writing for the student paper may just not be enough anymore.

# Take a business course, or five.

It’s not easy, and I hate math, but I’m minoring in business for several good reasons. I don’t need to tell you this economy is in the dumps and this profession is in trouble. Adam Hemphill (@ahemphill), a freelancer and former CoPresser, says, “Journalism students should resolve to make their news organizations self-sustaining.” Your knowledge of the world of business will help you tenfold in landing a job — or creating your own (see next item). If you’re not able to take courses at your university, try the community college nearest you, or contact the Small Business Administration. They often give free seminars across the nation and are ready to give you advice. Also dig up information on the business side of journalism: I keep tabs on Poynter’s Biz Blog and NewsPay, Reflections of a Newsosaur, The Media Business and Monday Note as well as devouring the Project for Excellence in Journalism’s annual State of the Media report. (EDIT: I wrote a follow-up blog post for this: “14 of the best blogs about the news business.”)

# Be prepared to go entrepreneurial.

Entrepreneurial journalism is something every single j-school graduate should be prepared to jump into. MediaShift agrees, as does Eat Sleep Publish. The Online Journalism Review has a number of great posts on it here, not the least of which is this one. Don’t attempt this until you 1) network like mad and 2) learn how to talk business.

# Learn something that doesn’t earn school units.

Do you feel like your j-school not teaching you what you need to know? With impossible budgets and a crazy bureaucracy to battle, they try to do the best they can, but they can only do so much for you. Your education is in your hands, so take command of it. I already mentioned Lynda.com for learning multimedia software, something every journalism student should know. Another fantastic resource is NewsU to relearn (or learn) everything you only skimmed over in class. On top of that, if you want to be a reporter and your school shamefully doesn’t require a minor or academic focus outside of the journalism department, dive into a second subject of interest that you want to cover as a reporter. Environment? Politics? Schools? Crime? Business? International relations? Make it a goal this year to do some research online and read books (remember books?) on the subject. Which reminds me…

# Read.

Read for fun. Read for learning. Read voraciously. But read quality materials. Scott Fosdick, a professor at San Jose State University, has this excellent resolution to offer: “I resolve to regularly monitor my media consumption, with an eye toward increasing the meaningful and deep and decreasing the trivial and shallow.

# Teach.

Chrys Wu (@MacDivaONA), a journalist and editorial consultant, puts it eloquently: “A respect for experience and a willingness to teach.” All of this information you’re soaking up should be passed along, don’t you think? Teach others what you’ve learned, whether it’s to fellow students, through your blog, or even your teachers and other professionals. Yes, you might know something they don’t (but don’t let that get to your head!). Jeff Jarvis (@jeffjarvis) posts here about journalism students who learn new computer applications and turn around to teach the professional journalists how to use them. It’s an excellent idea. Nothing ensures you know a subject more than having to teach it, and programs like the one Jeff mentions ensures that others in the profession know it too.

A bit too much? Well there’s more. Part II: Network Like Mad is now up!

Want to add a resolution? Please add your own in the comments below!

Related posts from me:

Excellent related posts elsewhere:

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This entry was posted Wednesday, December 31st, 2008 at 9:38 pm and is filed under journalism students, resolutions. You can leave a response, or trackback from your own site.

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Lokard Desmock
Lokard Desmock

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Pramit Singh
Pramit Singh

Great list of advice. I shall tag it on Bighow. I might as well suggest the online journalism handbook over at Bighow.com URL: http://bighow.com/journalism Keep up the good work in 2010.

Andrew Marshall
Andrew Marshall

Great advice, Suzanne, but I'd make one big change. Above "Write like crazy," you should have "Report like crazy." In our rehashed, retweeted world, it's often forgotten that reporting -- getting out there, finding out what's going, talking to people -- is the bedrock of journalism. I am a British foreign correspondent who reports from across Asia. Mark Twain's words are pinned above the desk in my office in Bangkok: "A journalist is a reporter out of a job." Keep up the great work -- and please follow @journotopia. I will be tweeting from foreign assignments very soon. Andrew

Taynar
Taynar

I think that this post is something that every student wich starts at j-school should read. I'm no longer a j-school studant, in fact, I'm a post-graduated j-school studant, but I really found myself in those resolutions. Well, I'm a big procrastinator too. I agree with you, we all are. Congratulations for the excelent post.

Lianne Mckeown
Lianne Mckeown

This advice is invaluable, I would like to thank you for publishing it! Part two is also fantastic and I will follow the advice as much as I can.

Jim McBee
Jim McBee

Here's my grizzled, cynical, ex-journalist addition to all that: Don't kill yourself to get a leg up in the news biz. I'm not advocating laziness, just be calmly aware that your boss will never, ever reward you commensurately with all the sweat you pour into your work. Even if she really cares about you, loves your work, understands and respects what you're doing — which is rare enough — her bosses simply will not make it worth your while to damage your health, your love life, your friendships. What you describe here and in your follow-up post is classic, red-blooded-American, get-ahead, type-A advice. Which is to say, if you take all of it to heart, you'll give yourself a heart attack — as if deadlines and headline busts weren't enough. Even in flush times (which we may never see again), news chews up journalists. You invest yourself in the work so deeply that, when the crash or the betrayal or the disappointment comes, you're hamstrung. And, unless you're freaking Thomas Friedman, it's not like you have a fat stack of cash built up to retire on or escape with. Use your time in school to scan for opportunities and creative moments outside the realm of news. Open your horizons and build in options.

Suzanne Yada
Suzanne Yada

FYI, Part II: Network Like Mad is now posted. Please tell me what you think!

Suzanne Yada
Suzanne Yada

@Chris Boese: Hahaha! It did take me a second (and a glance at your Web site) to realize that you once worked for CNN. But consider it disavowed. A short response to your comment: I hope you don't think of me as stupid or incapable, because business school is kicking my ass right now. These classes are not yawn-inducing, they're panic-inducing. I know nothing about business, hence the reason I chose it as my minor. Many other journalists feel the same way. But your warning about drinking their Kool-Aid is a good one, and I have specific examples I experienced in one of my classes that I will write about soon enough. Not sure about your statement that a political agenda is responsible for gutting newsrooms. I don't doubt it's possible, but I would like to hear more evidence.

Chris Boese
Chris Boese

BTW, can I disavow that awful dangling modifier I left in my first sentence of comment #100?

Chris Boese
Chris Boese

Thanks Suzanne! I'm subscribed, so I'll be interested to read your thoughts in response.

Suzanne Yada
Suzanne Yada

Thanks @Ron Miller, @Carrie, @Mark Dodge Medlin, @deb @Shawn Smith @Whitney Rhodes and @dkzody for all your kind words. @Alan Kellog, that's a great addendum. It's been added. @Chris Boese, I have much to say in response but I have hoisted your comment in my post, because you bring up a lot of good points.

dkzody
dkzody

Great words of influence...I especially like the one about doing your class projects as if creating them for the workplace. I am going to take that suggestion back to my students as I am always trying to get them to think ahead of how to present themselves and their work to an employer. It is good to hear such wise words from a current student. Keep up the good work. I look forward to future posts.

Whitney Rhodes
Whitney Rhodes

I love the write like crazy tip. Imagine a group of journos participating in National Novel Writing Month (50,000 words in November - nanowrimo.org) ... surely a decent story a day would get them past the 50K marker by the end of the month.

shawn smith
shawn smith

Great post Suzanne. Now is the perfect time to be entrepreneurial. I wish I was smart enough to take biz classes in school instead of learning it all on the fly. But that's the life of a communications grad :)

deb
deb

Loving it! So much to remember and to which to recommit. :)

Gina Chen
Gina Chen

Great post! I like your positive spin; I'm so tired of the doom 'n' gloom, although I realize it's very real. (I'm living it, too.) But crying in your drink only helps for a while -- you have to try to change things. I think you're doing that. I like your two points about networking and being invaluable. (And, yes, even invaluable folks get laid off, and that stinks, And it's painful, and it's unfair and wrong. But you won't prevent that by not trying to be as invaluable as you can be.) One point I'd add to your list is for j-school students to take some classes at iSchools (Schools of Information Science.) To me, the way journalism is headed, it's a no-brainer to understand of information transfer and how people use information (not just journalists.) Plus you get a lot of technical know-how, and iSchool profs that I know are really into the blogging scene and understand search-engine optimization, page rank and such more than many journalists. I look forward to your post on networking.

Chris Boese
Chris Boese

BTW, as someone at CNN who respected and understood how invaluable Miles O'Brien and the entire sci-tech dept was, it sure didn't do them any good, being that "invaluable," did it? You can make yourself as invaluable and irreplaceable as you possibly can, and when some accountant in some office decides that intellectual capital is worth little, that a cheaper 25-year-old doing factory assembly line wire copy rewrites can replace Miles O'Brien's entire team, logic and values, even BUSINESS logic and values, have nothing to do with it. Business logic would have assigned a weight to the intellectual capital that team represented. But shareholder profit margins, AOL debt service, moving interchangeable pieces around on a corporate game board, that's what passes itself off for pseudo-business logic in this world. That, in and of itself (not to mention the widespread corporate collapses brought about by financial industry "logic") reveals the deeply rotten core of standard B-school knowledge-making.

Chris Boese
Chris Boese

While this is a hopeful list, how can you be sure you aren't "whistling past the graveyard"? I popped out of J-School right in the midst of the Reagan recession of the early 80s, and the Reagan media ownership deregulation of the late 80s, which came to dominate my experience of the field just as this massive die-off of newspapers and news organization staffing (hollowing out of corporate properties, in B-school speak) is dominating the experience of current journalism students. What I can tell you of my recession: an entire generation of J-school grads were never able to enter the field at all. And entire generation. I'm talking mostly about radio majors especially, as the rural landscape of the U.S. was turned over to taped repeaters masquerading as local stations. Consolidation and mergers with mid-size dailies in places like Little Rock, Tulsa, Anchorage, all resulted in the layoff of 800+ people per paper. Those people either left the field altogether, or spread out to the next level down of (in those days) Thomson chain dailies, the kind of places that generally provided entry-level jobs for new j-school grads, grads who never got those jobs. Now folks like Jeff Jarvis and others say the problem is with the ideology of journalism, that the "Chinese wall" of pseudo-objectivity that enforced crucial journalistic ethics by keeping business operations separate is at fault, because now journalists are so busy being objective, they can't even comprehend the notion of audience-centric, or user-centered design, let alone a news-content enterprise that puts social media in the center. So we get this push to get J-school students into B-school classes, as if taking a business course or two (or learning Flash and PHP?) will somehow save their vanishing careers. I'd like to be hopeful, but to me this sounds like someone blowing so much smoke up your butts. B-schools do not suddenly impart entrepreneurial brilliance. Generally, J-school students can go a bit cross-eyed in B-school courses, as they can appear quite bone-headed and obvious to the average well-read Renaissance person who is drawn to J-school. One tends to react to those classes with a stifled "Duh!" I'm not saying all J-school students can academically run circles around B-school classmates, but the ones who dance with the idea of taking the LSAT after graduation if they can't find a job... those will be bored to tears, as would most people who read books and are curious about the larger world and its condition. I know some Mass Comm programs tend to be the "flunk out" major for college athletes and partiers and the like, but some of those do sandbag along into journalism majors too, just as some of those sandbags even end up in law school. But until you get to MBA-level in B-schools, you generally are not gonna get much intellectual stimulation so much as you will just "learn the lingo" that allows you to move in their circles with credibility. In B-school courses you can learn the insider baseball stuff while mastering with little study the stuff that seems so bone-headedly obvious. Journalists are not so unaware of conventional business practices so much as they don't drink the Kool-Aid with glazed eyes. And that, it appears, is their deficiency, their main sin, according to the business community. Too much skepticism. Go figure. We built that Chinese wall for a reason: to approximate something closer to credibility in regard to the subjects we were writing about. Now they say that construct is putting journalists out of business? Why? Because we believe bloggers who are taking kickbacks from their advertisers and from the products they are mentioning have more credibility? Or because it is in SOMEONE'S interest (corporate media owners) that the Fourth Estate as it is known now should disappear, and a general atmosphere of all communication must = interested PR should prevail? Ask the basic skeptical journalist question: Who benefits MOST from the disappearance of traditional journalism? How much is economics being used as a convenient excuse for a POLITICAL POGROM to gut newsrooms of experienced veterans who ask impolitic questions? I'm all for online media, citizen journalism, blogging, and have been an active promoter of such things for many years. But don't dress up this current purge as something that could be "cured" if journalists just took a few more bone-headed business courses, as if somehow their knowledge of business was deficient. Pile O pooh. Most journalists have business knowledge from their focused study of beats and story subjects that runs circles around narrow B-school knowledge-making filters. They just don't give the answers that their business-owner overlords want to hear.

Alan Kellogg
Alan Kellogg

Needs to go further. Under Cojones add. . . "Have the courage to acknowledge and correct your mistakes. You will make mistakes. When you err tell people you erred, where you erred, and fix your error. " Your audience will think better of you.

Ryan Sholin
Ryan Sholin

One thing I'll add: There's a fine line between "invaluable" and "irreplaceable." Funny thing about "irreplaceable" is that it quickly becomes a synonym for "unpromotable." That's something I learned as a bartender -- always train the next person in line so you don't leave a void when you step up to what's next. That goes double for online news rockstars in student media newsrooms.

Mark Dodge Medlin
Mark Dodge Medlin

This is great, enthusiastic advice, and not just for students. We all need to learn more about the business side, for example. Your post, and the impact it's having, is more proof that this is an exciting time to be a journalist. Someone may have written an early-'80s version of this when I was in school, but how many people saw it? I certainly didn't. Gotta love the Web.

Megan Taylor
Megan Taylor

Under blogging: write more posts like this. I've already graduated, but I'm all about continuing my education. Thanks for the business resources; I wish I had done a business minor in school.

Carrie
Carrie

Indeed good post. Well-thought out, with obvious research, as displayed with your links. As you note, these are applicable to working journalists and students. And, it's positive! No "we're in trouble, the journalism ship is sinking..." Instead, focusing on issues that can make for better journalists and better journalism for the consumer. Also, fyi, I made my way here from a tweet by jayrosen_nyu.

Ron Miller
Ron Miller

You totally get it and you'll be a great journalist when you're done, I'm absolutely sure of it. My best advice to aspiring writers is to write. Simply put, writers write. It's what we do and as you stated in one of your goals, if you're a J School student in 2009, you absolutely must blog. It gives you an outlet to do what we do. It provides an unfiltered sample for potential employers and it provides a personal publishing platform, which any writer should grab with both hands and take full advantage of. As a student, and in the coming years, you will probably write for someone who owns the publishing tools--the web site, the press or both. You will write what they tell you, how they tell you and you will have little control over the content, but that blog will always be all yours to write about whatever you want whenever you want. I wish you good luck, even though my instincts tell me you wont need it because you already understand what it takes to succeed as a modern journalist. Ron Miller By Ron Miller Blog http://byronmiller.typepad.com

Suzanne Yada
Suzanne Yada

@TeachJ My pleasure! Thanks for responding and sharing with your students. @Greg Well, good blog posts have long shelf lives!

Greg Linch
Greg Linch

Nice list! I'm glad to see that my "top ten" still has some life left in it after almost a year. Good luck with your goals and happy new year!

Gavin
Gavin

A good list indeed! :-)

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    [...] Resolutions for journalism students,  part I: Become invaluable Resolutions for journalism students, part II: Network like mad [...]

  22. Journalism Resolutions « Journalism says:
    April 5, 2009 at 12:55 pm

    [...] blogger in the midst of so much negative news about journalism and new media.  Yada has resolutions for journalism students and I think journalists as [...]

  23. All About Me « Suzanne Yada's MCOM 100W Extravaganza says:
    January 27, 2010 at 11:00 am

    [...] journalism-related pontificating all goes on suzanneyada.com. On there I wrote a couple of posts filled with advice for journalism students, and it went a little [...]

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  25. In the Spotlight: Suzanne Yada, San Jose State University « College Media Matters says:
    July 9, 2010 at 1:32 am

    [...] mantra was the centerpiece of a late December 2008 blog post that laid out her new year’s resolutions for j-students worldwide. The ‘cojones’ [...]

  26. Tips for an awesome student newspaper experience | :: suzanne yada :: says:
    July 9, 2010 at 5:26 pm

    [...] my j-school experience (read: the Spartan Daily, SJSU’s student paper), I spouted off a laundry list of advice for journalism [...]

  27. Resolutions for journalists and a useful Twitter feed list « Miss Bec says:
    August 27, 2010 at 10:22 pm

    [...] Aug I loved Suzanne Yada’s two posts on resolutions for journalism students (Part one: Become invaluable, and Part two: Network like mad) in this week’s class readings. I found it really inspiring- [...]

  28. Resolutions for journalism students, part II: Network like mad | :: suzanne yada :: says:
    January 3, 2011 at 10:47 am

    [...] Post your resume, portfolio and clips on it at the very least, and if you’re adopting the very first resolution to Write Like Crazy, post your blog there too. That way, when that potential internship calls you [...]

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  31. My college major resolution | Living and Learning says:
    September 21, 2012 at 5:14 pm

    [...] hope that I can actually achieve my college New Year’s resolution in the next couple of months so I can register for classes for the fall and maybe even summer that [...]

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