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:: suzanne yada ::

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    I'm a web producer for the Center for Investigative Reporting and its largest project, California Watch. E-mail me at: suzanne :: at :: suzanneyada :: dot :: com
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    Archive for November 13th, 2008

    The business of news: The beginning of a series

    Author: Suzanne Yada Date Posted: November 13th, 2008

    My major may be journalism here at SJSU, but my minor is business, because I realize a little too well that if you want to make it in this tough working climate, you can’t rely on your “hirable” skills. News flash: no one is hiring. You have to be innovative and entrepreneurial. I know next to nothing about the business side of the journalism world, which is why I chose my minor.

    So in the accounting class required for my minor, I’ve been asked to write a paper on anything my pretty little heart desired, as long as it had something to do with accounting. Naturally, I pick the future of the journalism industry, and in particular newspapers.

    I just “finished” the paper and turned it in, but it is in no way finished. I have more stuff to find out and more resources than I know what to do with (with the help of my new BFF, the journalism department’s dedicated librarian). So I want to start a series of blog posts, adding to the cacophany of already-established journalism bloggers who write about the future of journalism.

    But here I want to emphasize hard numbers above lofty ideals, because frankly hard numbers scare me but that’s what we all need to look at. Journalists and math tend to go together like oil and water, but it’s the math that’s needed and sorely missing from the online resources I found. I suck at math, too, but I’m willing to push the data and discussions in a cohesive place and open it for discussion.

    So I hope this works, and I hope this discovery process helps others too. Let me know if you know of any resources.

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